Combining sharp strategic skills with creativity and persuasive communication, marketing is a fast-evolving career boasting global demand and opportunities. CSU's Bachelor of Business (Marketing) will give you solid specialist marketing knowledge and practical skills alongside a strong foundation in key business areas. Whether you are leaving school, working for yourself or climbing the corporate ladder, this degree has a strong focus on professional practice and provides ample opportunities for you to apply your learning in real-world settings as well as showcase your value to prospective employers. Course highlights CSU's business marketing course focuses on the integrated processes used to launch products and services, develop and maintain a brand's image, and formulate marketing and communication strategies to build strong customer relationships and create value for customers, stakeholders and businesses. Earn a higher salary when you graduate A recent study by the Australian Financial Review found CSU graduates had the highest median salaries in Australia ($60,600) within four months of graduating, compared with graduates of other universities. Expand your career options Broaden your career prospects by specialising in a second study area in your degree. You can choose from a range of business and non-business areas including advertising, communication and digital media, international business and culture, management, psychology, sociology, organisational communication and public relations, and cultural heritage management. With more than 20 joint study options on offer, you can tailor your business degree to suit your career goals. Study at your own pace CSU offers maximum flexibility, allowing you to fast-track and pick up extra subjects or go slowly when you need to. Our business marketing course is also available online, making it ideal if you are working or need your study to fit in with family responsibilities or other commitments. CSU also offers a wide range of academic help and support services to help you succeed in your studies so you're never alone, even when you're studying at home. Learn from the best in the business CSU's School of Management and Marketing is a multi-campus school located at Albury-Wodonga, Bathurst and Wagga Wagga campuses. The School also has a thriving online community. Our academics have extensive business, practical workplace and research experience that informs their teaching. Our staff place a strong focus on quality work-integrated learning and teaching, which means you will graduate highly skilled and knowledgeable, insightful, reflective, ethical and work-ready. Career opportunities CSU's Bachelor of Business (Marketing) prepares you for the needs of industry and commerce, particularly in the areas of branding, international marketing, marketing research, marketing communications and strategic marketing. As a graduate, you will be ready to embark on a broad range of high-demand marketing careers in Australia or overseas. Management Take your skills to the top as a brand manager, product manager, customer relationship manager, national or international sales and marketing manager, or business development manager. Digital and social media Step into the ever-evolving and exciting world of digital and social media marketing as a social media campaigns manager, digital marketing manager or communications strategist. Consultancy and coordination Looking for an always on-the-go career? You might like to explore roles such as marketing consultant, marketing and events coordinator, or social marketer. If you are already working in the business or marketing industry, this course may open up opportunities for career advancement or promotion.