Lincoln University’s Bachelor of Commerce (BCom) degree has a specific focus on value chains. Value chains connect the world, and so do our graduates. Be it in supply chain management, marketing, food and resource economics, or accounting and finance, our graduates are bringing the world to New Zealand and New Zealand to the world. When businesses link their strategies and operations with what is happening in the global economy and with their commercial partners, they are well positioned to capture competitive advantages. The Marketing major in Lincoln's BCom provides graduates with the analytical skills and balanced judgement to make marketing decisions that are best for the firm, consumers, society and the environment. The major builds on the core subjects within the BCom., designed to expose students to a wide range of diverse philosophical perspectives, business disciplines, practical problems, and decision making tools. The research component of the major exposes students to real life marketing problems, students work on an actual marketing research project in their third year of study, giving graduates practical skills on your CV to take to your first job. Summary of Regulations All of the following: Pass at least 360 credits (24 courses) Pass all compulsory courses Include no more than 165 credits (11 courses) at the 100 level Pass at least 75 credits (5 courses) at the 300 level Meet the requirements of at least one of the named Bachelor of Commerce majors. The Bachelor of Commerce can be awarded with Honours, a one-year qualification. This is open to students who have achieved a B+ or higher in 300 level courses.