专业简介
The Bachelor of Arts program encourages students to select combinations of subject areas and particular subjects that best suit their interests and career ambitions. It is a generalist program that offers you a choice of majors with the opportunity to either specialise in a particular area of study or to select complementary majors.
Professional outcomes
The Bachelor of Arts program provides students with not only a strong, but a broad set of skills essential to all professions no matter what the chosen career.
Advertising
The major comprises of six (6) subjects:
Advertising Principles and Practice (ADVT11-100) (mandatory)
Plus 5 subjects from the following:
Design Communications (MMDE11-100)
Internet Advertising (ADVT11-140)
Direct Response and Writing for Advertising (ADVT12-200)
Advertising Communications and Channel Planning (ADVT12-241)
The Creative Process in Advertising and Marketing Communication (ADVT12-242)
Advertising, Brand Image and Cultural Space (ADVT13-101)
Advertising Art Direction (ADVT13-308)
Integrated Marketing Communication (ADVT13-322)
Advertising Internship (ADVT13-350)
- 课程时长： 1或2年
- 学费： A$57,240.00 (¥ 282,451) /年 AUD $114,480 for the entire course 以学校为准
- 开学时间： 每年2或7月
- 总学分： 0
- 是否移民专业： 否 访问官网链接
入学要求
为来自中国的学生设计
Applicants must have completed Year 12 or equivalent (in other Australian states). Other entry requirements for specific courses: Faculty of Law requires a minimum of 32 points. Science programs in the School of Health Sciences requires a Minimum of 29 points. Faculty of Business, non-science programs in the School of Health Sciences, Bachelor of Construction Management and Quantity Surveying, Bachelor of Sustainable Environments and Planning and Bachelor of Psychological Science require a Minimum of 27 points. English Language Requirements accepted: CAE: 176 (Writing 176, Reading 169, Listening 169, Speaking 169); PTE: 58 with a Communicative Skills score in writing 58 or above.
国际学生入学条件
Applicants must have completion of recent secondary education (within the past two years).
English language requirements: Applicants must have IELTS score 6.5 (Writing 6.5, Reading 6.0, Listening 6.0, Speaking 6.0); TOEFL iBT - 85 with a minimum of 24 in Writing; Pearson Test of English Academic (PTE) - 58 with a Communicative Skills score in writing 58 or above; Cambridge English Advanced (CAE) - 176 (No sub score less than 169).
如何申请
- 申请材料要求 高三在读 高中已毕业 大学一、二年级在读
- 是否需要文书 否
- 申请费 100澳币
- 申请周期 1-2月
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